CASE STUDIES
Affordable Housing
Challenge
A neighborhood in a major city had seen no new home construction in over 40 years. Developers had written it off, assuming residents couldn’t afford new homes. The community knew otherwise.
Approach
We partnered with the African American Pastors’ Coalition to validate the real demand that existed and build trust with community leaders. From there, we developed a plan that brought together local and national home builders, secured construction financing and first-time buyer incentives, and established commitments from the city to support the development.
Result
We acquired 59 acres and developed a signature, affordable residential community of 285 single-family homes. They sold at a rate of 6 homes per week, confirming what the community had known all along.